NAUMD Podcast: Exploring Global Marketing with Anles Cabrera
In the latest episode of The Uniformer podcast, hosted by Rick Levine, Executive Director of the Network Association of Uniform Manufacturers and Distributors (NAUMD), our Group International Marketing Manager, Anles Cabrera, shared insights into Carrington Textiles’ global marketing strategy.
Anles highlighted how Carrington Textiles’ marketing approach is rooted in customer insights, ensuring that we support and engage with our clients throughout their entire customer journey, all the way from lead generation to conversion and retention. The discussion covered how our production expertise across facilities in the UK, Portugal, and Pakistan helps us deliver innovative, high performance fabrics globally. Anles also explained our commitment to sustainability and the role branding plays in supporting our growth in key markets such as North America.
The conversation also emphasised the value of partnerships with organisations like the NAUMD, which enable us to connect with the wider uniform and workwear industry in the USA and beyond.
